MERCEDES-BENZ USA

Since 1886, Mercedes-Benz has shaped the course of automotive history, starting with the invention of the automobile itself. 

Each era. Each innovation. Each icon. 

From humble workshops in Mannheim and Stuttgart to the world stage, Mercedes-Benz has spent 140 years turning bold ideas into automotive icons. The vehicles once introduced as breakthroughs are now revered as legends. 

But every classic begins the same way. 

As something new. 

Something unexpected. 

Even something questioned. 

"Remember the Horse" isn't just a line. It's part of their DNA.